Tailormaid hosted an exclusive event to celebrate the 40th anniversary of iconic Australian fashion label MARCS at Icebergs Dining Room and Bar on Wednesday 27th February.
The event was held not only to mark the milestone anniversary and launch the new MARCS 40 collection but to pay tribute to beloved late founder and industry icon Mark ‘Max’ Keighery.
In an ode to MARCS heritage bespoke pink cocktails were served (a nod to MARCS legendary pink shirts) on arrival.
Mark’s dear friend and former business partner retail tycoon Theo Onisforou delivered a heartfelt speech and new CEO Tina Van Zyl discussed the MARCS 40 campaign and the brands new creative direction.
The event was widely successful with an impressive guestlist made up of media, industry leaders and key celebrities who had all been involved with the label throughout the years.
The event also resulted in blanket social media coverage and fashion news pieces across leading publications The Australian, The Daily Telegraph, Wentworth Courier, Ragtrader, RUSSH and InStyle.
The MARCS 40 collection is now available both instore and online.
For all media enquiries please contact Jackson Delaney – Jackson@tailormaid.com.au